|
|
|
First |
Now let's roll |
Make it happen |
|
Discover a Dream
Every production and every career begins with a Goal. It becomes more than a thought with deliberate action.
|
Pre-Production
Solidify the goal, gaining knowledge and skill are essential. Knowing and planning on how to reach your audience on both emotional and intellectual levels is next. Figure out how to tell the story so it will resonate with the audience.
|
Execution
Tuning the idea, the plan, the story, into reality is what separates the pros from the amateurs. The final grade is given by the audience. The decision to give you the money for the next project is based on your performance.
|
|
Find creative freedom, make a great living in video production, outside Hollywood. REVIEWS Jerry Cesak, Radio Hall of Fame Superstar, Author, Actor, TV Host If you want to be in the film/video business, read this book. If you’re already in the film/video business, read this book. Fred shares his profound wisdom about the industry with insight, humor and candor. Read it now before your competition does. James Alberger Award Winning Acclaimed VO and Audio Designer & Author ...this book is a fast-track to understanding how to take your business to an entirely new level. "Advocate for the Audience" is one of those rare books that literally has "gold" on every page. Fred Ashman has taken a lifetime of insider information, tips, and production tricks, and compiled it all into a series of stories that are not only entertaining, but also teach exactly what is necessary to be successful as a creative entrepreneur. Rolland Smith is former news anchor for WCBS-TV New York and WWOR-TV New York, co-host of “The CBS Morning Program,” and in Washington, DC, as White House and Capitol Hill correspondent. Every once in a while, an instructive text comes along to help the student, and the professional navigate the pits and falls of cinematic production and video presentations. Fred Ashman's "Advocate For The Audience" is not only instructive; it is inspirational. |
|